FabulousArizona.com (FabAZ) is one of Arizona’s premier online lifestyle publications. Founded in 2011 by Cynthia Sassi, the locally-owned website has become the go-to for travelers wishing to visit or locals yearning to learn more about where to eat, stay, play and give back in the 48th state. From restaurants, resorts and events to unique and successful individuals, the publication is devoted to showcasing all that makes Arizona exceptional.
Cynthia Sassi has been a force in online publishing for over a decade, working with some of the nation’s most respected brands and publications along the way. The President and Founder of Fabulous Arizona (and its parent company Fabulous Media Group), Cynthia has a passion for helping local business owners and being a resource for readers. She is an authority on the subjects of online publishing, social media, digital marketing, web design, and entrepreneurship. In her spare time, Cynthia works with over a dozen local charities and frequently gives speeches on subjects ranging from digital media to female entrepreneurship in the 21st Century.
Editor In Chief
Melissa Larsen is an Arizona-based writer and veteran editor with 16 years of experience in print and online luxury lifestyle publications. Originally from New York, Melissa graduated from Northern Arizona University with a bachelor’s degree in journalism and has written about culinary, travel, nightlife, fashion, fitness, beauty, nonprofits, real estate and the Valley’s most high-profile events, including Waste Management Phoenix Open, Barrett-Jackson Scottsdale and Super Bowl XLIX. Melissa is a mom of two and loves to spend her free time cheering on her sons on the field or the court, visiting the best local breweries and coffee shops, seeing live music and comedy acts, baking all the carbs and traveling with her family.
Senior Writer & Marketing Coordinator
Kenzie Barrena is a marketing coordinator and writer based in Scottsdale, Arizona. With over four years of experience in digital and print publications, Kenzie continues to focus and grow her love for luxury lifestyle writing and digital marketing. When she’s not working, she is spending time with loved ones, playing video games and traveling.
Social Media Director
Christiana McCarthy is a creative individual with an entrepreneurial spirit. She has owned her own photography business since she was just 15 years old. She enjoys using her photography for both portraits and small business branding, and has extended her creative spirit into the social media world.
Account Manager & Contributor
Carissa Johnson lives in Cedar Rapids, Iowa, where she is a regional director of an international nonprofit organization. Carissa sits on numerous local boards and councils to assist with the growth of Eastern Iowa. Besides her love and dedication to her community, Carissa enjoys writing about (and eating!) at all the local restaurants, exercising, biking and being with friends and family. Her favorite thing about Iowa is the sense of community and the ability to have a voice and make change happen.
Writer & Marketing Assistant
Lauren Wright is a marketing assistant and writer based in Milwaukee, Wisconsin. After recently graduating from the University of Wisconsin Madison with a BA in Consumer Behavior & Marketplace Studies, Lauren plans to explore creative writing and online marketing to blend the physical and digital worlds. On the side, Lauren also works as an event coordinator at her family’s wedding venue, helping to oversee and bring to life visions. When she’s not working, Lauren enjoys spending time with family and friends, being outdoors and exploring all that Wisconsin has to offer.
Kyley Warren is an award-winning writer, editor and multimedia architect who specializes in lifestyle and entertainment reporting. Her versatility has allowed her to maintain impactful roles within a number of prominent publications and PR agencies. Kyley earned her journalism degree from Arizona State University and has since had bylines featured in USA Today, San Francisco Chronicle, U.S. News & World Report and the Miami Herald, among others. She’s a fierce champion of female storytelling and is passionate about helping connect young women to their greater purpose. In her free time, Kyley enjoys traveling, working in her garden, aimlessly strolling through antique stores and finding any opportunity to channel her inner Martha Stewart in the kitchen.
Alison Bailin Batz, better known as @ABSeesItAll online, is a veteran public relations executive at the award-winning HMA Public Relations who began freelance writing as a hobby in 2007. One story turned to two, and two to about 2,000. Today, she is a contributor on all things luxury travel, wine, food and spirits for Fabulous Media Group as well as Wander with Wonder, WHERE Magazine, City Lifestyle Richman Media Group, AZ Big Media Times Media Group and many more in addition to serving as director of client service at her firm (and volunteering in the kitten ICU at the Humane Society). Alison’s aim in life is best summed up by her social handle as “AB” truly does want to “see it all.” Then she wants to share it all with you.
Kurt and Deanna Mangum II are a husband-and-wife team, health advocates and believers living in Chandler, Arizona. They were married and founded their lifestyle brand, CoupleyFit™ in 2016, dedicated to their wellness pursuit towards Feeling. Better Together.™! When they have some time away from work, they love exploring new places, expanding their social impact within the community and experimenting with healthy cooking.